Jen Stark
Cascade
New York City | 2021

Cascade, Jen Stark’s first interactive experiential gallery in NYC, featured six illuminated interactive experiences, conceived and animated by Jen Stark and her team. Optical Animal designed and installed a system of 28 projectors driven by synchronized media servers to bring the 6,000 square foot experience to life.

Well known for her intricate and hypnotic works that often resemble patterns in nature, Stark built upon and expanded the approach to her work with the show, by inviting the public to immerse themselves into 360° projection mapped versions of a brand new series of digital NFT artworks, over the course of the six week run.

The exhibition was a smash success, with thousands of attendees coming to experience the work in person, and with the entireity of Stark's associated NFT collection being sold at Phillips and on the Foundation platform. Cascade was produced by Art Market Productions in partnership with Joshua Liner Gallery and United Talent Agency, and was produced in partnership with EVR Worldwide.

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