Chevy Electric


Optical Animal worked alongside Furlined and production designer Julian LaVerdiere Design to bring the vision for a future-forward, epic new Chevrolet electric car commercial to life. Optical Animal provided design guidance, onsite install, original custom content for both the LED ceiling and 360° projection, and live playback - leveraging modern virtual production techniques while still remaining firmly rooted in reality and in-camera practical effects.

Working in close collaboration with director Ben Tricklebank and an industry-leading creative team, Optical Animal was able to bring the right set of knowledge, vision, and expertise together to provide a full turnkey solution within an ambitious timeframe for the successful filming of the spot.